REAL ESTATE CONFIDENTIAL SECRETS

Keller Williams was built BY agents FOR agents. Gathered below are the secrets that other brokerages do not want their agents to know…     ——————————————————————————–

Secret #1: Your “Split” May Not Be as Good as You Think It’s not what you pay your company, it’s what you get for what you pay. At Keller Williams, you can truly be a 100%”agent and take home more than the commission you earn. It is the best agent compensation program in the industry, because of the endless streams of income, money that will continue into retirement.  This website is devoted to explaining those opportunities. INSIDER TIP:An offer from Keller Williams Center City all but guarantees that your broker will immediately increase your current split.  ——————————————————————————–

Secret #2: You Probably Don’t Really Work In A Democracy

As an agent, you are totally responsible for generating revenue for the company, but probably have no authority for how money is spent.  Moreover, you may even have some great ideas on how to improve the company, but chances are they usually fall on deaf ears.

Most top producers are looking for a “Partnership” role. They would at least like a say in the way things are run, and why not, it is their business too.  It could be critical to their long-term wealth building strategy.

Keller Williams is not just a real estate company. We have an Agent Leadership Council that seeks to empower everyone to get involved in the decision-making process of the company.

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Secret #3: Your Company Doesn’t Want You to See “The Books”

Regardless if they are making a lot of money or if they are losing a lot of money, they probably don’t want you to know their bottom line. Because most real estate brokerages don’t think you have a right to see the books or believe there is any legitimate reason for you to see them.

At Keller Williams the books are open, and both examination and involvement are encouraged. There are no financial secrets.

The fact is that in the last 12 months Keller Williams paid out tens of millions of dollars in profit sharing to its associates. The books are open to empower its associates to understand the business and make suggestions for its improvement.

At Keller Williams, our associates may not be shareholders, but they are definitely stakeholders!

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Secret #4: You May Only Be as Good as Your Last Deal

Your company probably isn’t looking out for your future. Even though they know your income may not go beyond your last deal, they more than likely don’t accept any responsibility for finding a long term solution. Most haven’t even seriously considered the issues of retirement-type income or exit strategies. They’re mostly focused on your contribution to today’s company dollar. In fact, they believe it’s in their best interest to keep you selling and producing for them for as many years as they can. When was the last time your manager tried to help you work on achieving your long term financial goals.

 
Keller Williams has, over the past 10 years, proven system that enables its participating associates to build their income portfolio. Since the system works but has not been copied, one can only assume that no one else cares.Keller Williams stands alone as the only real estate company of consequence to address these issues.


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 Secret #5: You are Not Really Sharing in Your Company’s Growth

Most companies make the issue of company profitability an agent issue, but offer no reason why it should be. If the company you are with is profitable and growing, what do you get? Many agents through their own influence and personal advocacy have contributed substantially to their company’s growth and have never been compensated for their contributions. They basically have been taken for granted.

Financial wealth building at its best is a cooperative enterprise. It requires both the company’s and associate’s mutual effort to maximize the rewards. That is how the Keller Williams profit sharing system is designed. And, our numbers speak for themselves.The Keller Williams growth path is proven with both earned commissions and profit sharing doubling every two years. In order to build financial wealth you have to get in the middle of cash flow. When you do that at Keller Williams, the rewards can be substantial.

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Secret # 6: You’re Actually Not Dependent Upon Your Company for Your Success

Real estate companies want you to think your success is “dependent” upon them or the “size and strength” of the “company,” but that is far from the case.  A National Association of Realtors survey of consumers determined that 86% chose a real estate firm for no other reason than because of an individual agent. This fact is proven time and time again whenever an agent switches from one brokerage to the next, and “their” clients follow. YOU are the reason people do business with you and you should build your career on this fact.
 

 At Keller Williams, you will experience interdependency where both the agent and the company gain mutually from their partnership. We believe that everyone is a valued partner with a role serving the one true customer.  We believe that real estate is a local service business driven by individual real estate agents and their local image with their centers of influence. Your career is YOUR career! 

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Secret #7: You’re Not Really an Independent Contractor

Most companies are designed so that you really work for the company and are even treated as an employee in many ways. Most agents do not have a say in how their company operates and decisions are made daily that could dramatically affect your career. 

They may restrict the structure or compensation of your personal sales team . 

They may restrict your income paths to strictly sales and direct all other financial opportunities toward the company. 

The fact is that you may not even be an independent contractor, you may be a dependent contractor.

At Keller Williams, we believe you want to be in an interdependent relationship where the company provides a clear path for you to build your own business career within the company and where there are income opportunities within the company that are available to everyone.

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Secret #8: You’re Probably Building Wealth for Others

Every time you put a sale together, place a sign, advertise a property, or close an escrow, you could actually be building the company’s business more than your own. Most companies are always looking for ways to charge you more money or to control or own a relationship with your customer.  Even the royalties you pay may be an unlimited and unwarranted chunk of your income.

At Keller Williams, we believe the company is best served by building the agent’s career first and putting the agent’s image ahead of the company’s logo.

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Secret #9: Your Company’s Training May Not Be Designed for You

Most companies’ training program is out of touch with what top aspiring agents need to compete effectively in today’s market. Nor can they keep pace with what top mega agents are learning and sharing in the industry.  Industry training- is usually inconsistent, mediocre and targeted to the new agents. It usually relies on old-fashioned selling techniques and not modern, technology-orinetated business concepts.

Keller Williams believes so strongly in agent career, business and life training that Keller Williams University was formed as a tangible extension of the company’s ongoing commitment to the agent’s learning and growth. These educational programs are focused on the personal productivity, sales skills, and career development of our people.

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Secret #10: They Don’t Want You to Understand Keller Williams Realty

As with many businesses, the real estate business is experiencing massive change. Keller Williams has arrived in Philadelphia.

Most real estate company owners know about Keller Williams, its innovative strategies and its nationwide growth. Some have even talked about changes to their company to meet this new competitive force. Most discover that they can’t because they are limited by their past thinking and business decisions. Therefore, they would say almost anything so their agents do not find out about the training, consulting, profit sharing, agent leadership, and the team environment at Keller Williams.

Talk to Keller Williams agent today and learn the difference.
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No Secrets

“The real estate industry isn’t the same as it was when I first built my real estate company. Since the Internet Age has arrived, Keller Williams has made it possible for the next generation of real estate professionals to have more information at their fingertips that allows them to make knowledgeable decisions that will impact their careers.” – Mo Anderson, Keller Williams Realty CEO and President
 

“Financial wealth building is an important life discipline. A discipline that is possible for anyone to achieve. But the true purpose of business isn’t money; it’s having a working mission. At Keller Williams our mission, one we think about everyday, is to simply help people build careers worth having, businesses worth owning, and lives worth living.” - Gary Keller, Keller Williams Realty Founder and Chairman 

 

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